• Languages
    French
  • Location
    La Rochelle, Tours, Orleans
  • Accreditations
    EQUIS / License degree / AACSB / Bachelor des CCI / RNCP Level 6
  • Qualifications
    Bachelor (3 years of higher education)
    State-certified Bachelor leading to a Grade de Licence (3 years of higher education)
  • Start date
    September

Bachelor in Business

A socially and environmentally responsible programme offering a wealth of personal and professional experiences.

The guarantee of dual recognition: professional and academic

A socially and environmentally responsible programme offering a wealth of personal and professional experiences.

The guarantee of dual recognition: professional and academic

Accreditations

  • Overview
  • Study Tracks
  • Specialisations
  • Programme Content
  • Experiences
  • Work-study
  • Careers
  • Cost of studies
  • Admission
  • Dr Lucile Ouvrard
    • Director of the Bachelor in Business: La Rochelle, Tours, and Orleans campuses Dr Lucile Ouvrard
    The Bachelor in Business is a 3-year post-High School State-accredited qualification leading to a Grade de Licence, providing you not only with a solid foundation in management and business, but also a rich and varied range of educational and professional experiences: clubs and associations, case studies, immersive pedagogy, serious games, Climacité and Humacité projects, long internships, expatriation, and the opportunity to study for a double qualification. You’ll be at the heart of an innovative approach to teaching that is centred on people and focusses on the ecological and social transition. You can confidently ‘design’ your three years of study to suit your ambitions. 

     

    Why choose the Bachelor in Business?

    The most vocationally oriented of the 3-year post-High school programmes 

    • A choice of 8 specialisations in Year 3
    • Up to 24 months of work-study
    • Practical and interactive teaching methods: Business Game, Workshops, Consultancy Projects, etc.
    • 5 double qualifications
      -Bachelor in Management from IAE La Rochelle 
      -University Entrepreneurship qualification with the Centre Val de Loire University
      -Bachelor in Tourism, Entertainment & Events with Excelia Tourism School
      -RNCP Level 6 professional certification ‘Personal Banking & Insurance Adviser’ with Excelia Executive Education
      -Bachelor in Engineering, Digital Technology & Marketing Strategy, EPF School of Engineering (Paris-Cachan)

    A specialisation for each and every professional project in year 3

    • Sales Management
    • Digital Marketing & Customer Relationship Management
    • Entrepreneurship
    • International Business 
    • Tourism, Entertainement & Event 
    • Real Estate Administration & Operations 
    • Healthcare Administration  
    • Sports Management & Events
    • Purchasing and Supply Chain Management 
    • Banking and Insurance 
    • Digital Communication 

    A responsible Bachelor offering academic excellence 

    • A Bachelor qualification centred on people: intercultural management, contemporary culture, communication, teamwork, etc.  
    • Innovative teaching methods to meet the challenges of the ecological and social transition: ILE® (Immersive Learning Experience), XL Factory, Water Fresk)
    • 90% student satification with our pedagogical support

    Find out more about the committed and responsible focus of the Bachelor in Business 


    A customised programme interspersed with à la carte experiences

    Recognition and rankings

    • 7th best Bachelor in management in Le Parisien 2023 ranking
    • 2nd out of 44 general business and management programmes, in L'Etudiant 2022 ranking
    • EQUIS and AACSB international accreditations, a State-accredited Bachelor, the awarding of a Grade de Licence 
    • RNCP Level 6 professional certification

    FIND OUT MORE ABOUT THE ENVIRONMENTAL AND RESPONSIBLE DIMENSIONS OF THE PROGRAMME

     

    A choice of campus: La Rochelle, Tours or Orleans

    You have the possibility of carrying out all of your studies in either La Rochelle, Tours or Orleans. Depending on your project, cross-campus mobility may be possible.

    Find out more about La Rochelle campus

    Find out more about Tours campus

    Find out more about Orleans campus

    • Year 1 (one year of post-High School education)  Français

    • Year 2 (two years of post-High School education) Français

    • Year 3 (three years of post-High School education) Français

    Year 1 (one year of post-High School education)  Français

    Year 2 (two years of post-High School education) Français

    Year 3 (three years of post-High School education) Français

    Programme structure

    Year 1 in La Rochelle, Tours or Orleans

    Semester 1  
    September-December: Lessons
    December: Student job (15 days) in sales (optional)
    Semester 2  
    January-April: Lessons
    May-June: Climacité© project in France or internationally (2 months)
    July-August: Seasonal/holiday job

    Classic track option in La Rochelle, Tours or Orleans

    January-March : Lessons
    March-June :

    Humacité© project in France or internationally (2 months)à l'international (2 mois) et stage en France ou à l'international (2 mois)

    July-August : Student Job or holidays

    English Track option in Tours 

    September-April : Lessons 100% in English
    April-June : Humacité© project abroad (2 months) or internship abroad (2 months)
    Juin-Août : Summer job (or summer break)

    Work-study Track option in Orleans

    September-August: Format: 2 weeks School-based / 2 weeks company-based

    Classic Track in La Rochelle, Tours or Orleans

    September-December: Lessons in chosen specialisation
    January-April: Core course modules
    April-August: End-of-studies internship in France or abroad (4 months)

    Work-study Track in La Rochelle, Tours, Orléans (depending on your chosen specialisation) Français

    September-August: 1 week School-based/3 weeks company-based
    September-December: Lessons in chosen specialisation 
    January-June: Core course modules
  • Specialisations 

    In Year 3 of the Bachelor in Business, students can choose from a variety of specialisations. This is an opportunity to enhance your knowledge and skills in a range of fields, including Marketing, Management, Entrepreneurship, and International Business.

    Specialisations are available on a Classic Track or a Work-study Track depending on study location.
     

    YEAR 3 SPECIALISATIONS
     

     

     

    picto exceliaSales Management (La Rochelle - Tours - Orleans) 
     

    This specialisation focusses on the nuances of logistics management, team dynamics, merchandising and brand management, equipping you with the essential skills to effectively manage sales operations and drive innovation.

    This specialisation is available on a Classic Track in La Rochelle and Tours or on a Work-study Track in La Rochelle, Tours and Orleans.
     

    COURSES

    Classic Track

    Available in La Rochelle and Tours 

    Semester 1

    • Consultancy Project
    • Merchandising
    • Brand Management 
    • Team Leadership & Conflict Management
    • Logistics Management
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability
    Work-study Track

    Available in La Rochelle, Tours and Orleans

    Semester 1

    • Digital Transformation: No-code Hackathon 
    • Merchandising
    • Brand Management 
    • Team Leadership & Conflict Management
    • Logistics Management
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • General and Business English 
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

     

    picto exceliaDigital Marketing & Customer Relations (La Rochelle - Orleans)

     

    This specialisation explores digital strategies, new approaches to customer relations, services marketing and the analysis of e-consumer behaviour, providing you with an in-depth understanding of the key aspects of marketing in today’s world.

    This specialisation is available on a Classic Track and a Work-study Track in both La Rochelle and Orleans.
     

    COURSES

    Classic Track 

    Available in La Rochelle and Orleans

    Semester 1

    • Consultancy Project
    • New Approaches to Customer Relations
    • Digital Marketing & Communication
    • E-consumer Behaviour
    • Services Management
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability
    Work-study Track

    Available in La Rochelle and Orleans

    Semester 1

    • Digital Transformation: No-code Hackathon 
    • New Approaches to Customer Relations
    • Digital Marketing & Communication
    • E-consumer Behaviour
    • Services Management
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • General and Business English 
    • Personal Branding

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto livre exceliaSustainable Entrepreneurship (La Rochelle - Orleans)

    Through this specialisation, you will learn to draw up business plans, become fully proficient in taxation, understand the challenges facing start-ups in the digital economy, and how to adopt a pragmatic approach to business creation.

    This specialisation is only available on a Classic Track in both La Rochelle and Orleans.

     

    COURSES

    Classic Track ONLY

    Available in La Rochelle and Orleans

    Semester 1

    • Consultancy Project
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto exceliaInternational Business (La Rochelle - Tours)

    This specialisation explores European law, international strategies, and export techniques, and provides you with a comprehensive introduction to logistics, whilst giving a global perspective on international business operations.

    This specialisation is available on a Classic Track in both La Rochelle and Tours or on a Work-study Track in Tours only.

     

    COURSES

    Classic Track

    Available in La Rochelle and Tours

    Semester 1

    • Consultancy Project
    • Introduction to Logistics
    • Export Techniques
    • International Strategy
    • European Law
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability
    Work-study Track

    Available in Tours

    Semester 1

    • Digital Transformation: No-code Hackathon 
    • Introduction to Logistics
    • Export Techniques
    • International Strategy
    • European Law
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • General and Business English 
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto livre exceliaTourism, Entertainment & Events (La Rochelle)


    This specialisation covers essential aspects such as yield management and markets, project management, accessibility in tourism, the challenges and organisation of event management, as well as digital and relationship marketing strategies specific to this sector.

    This specialisation is available on a Classic Track in La Rochelle only.

     

    COURSES 

    Classic Track ONLY

    Available in La Rochelle

    Semester 1

    • Yield & Market Management
    • Tourism Events Project Management
    • Disability Awareness for Tourism
    • Events: challenges and organisation
    • Digital Marketing for Tourism
    • Relationship Marketing & Integrated Marketing Communications
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto exceliaReal Estate Management & Negotiation (Orleans - Tours)

    This specialisation explores the basics of real estate law, focussing on industry regulations and multiple ownership management. It also covers aspects such as energy efficiency, accounting for real estate, rental management, as well as marketing strategies and the digitalisation of customer relations in the real estate sector.

    This specialisation is available on a Classic Track in Orleans or on a Work-study Track in Tours.

     

    COURSES

    Classic Track

    Available in Orleans ONLY

    Semester 1

    • Fundamentals of Property Law & Industry Regulations
    • Multiple Ownership Law & Management Techniques
    • Energy Efficiency & Sustainable Development in Real Estate 
    • Consultancy Project
    • Marketing & Digitalisation of Customer Relations
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability
    Work-study Track

    Available in Tours ONLY

    Semester 1

    • Fundamentals of Property Law & Industry Regulations
    • Multiple Ownership Law & Management Techniques
    • Energy Efficiency & Sustainable Development in Real Estate 
    • Accounting & Administration
    • Marketing & Digitalisation of Customer Relations
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • General and Business English 
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto exceliaHealthcare & Wellbeing (Orleans - La Rochelle)

    This specialisation explores ethics and legislation in the healthcare sector, the laws applicable to medico-social establishments, as well as quality management and risk management. In addition, you will explore how digitalisation can improve healthcare and wellbeing systems and establishments.

    This specialisation is available on a Classic Track in Orleans or on a Work-study Track in La Rochelle.


     
    COURSES 

    Classic Track

    Available in Orleans ONLY

    Semester 1

    • Ethics & Law in the Healthcare Sector
    • Legislation governing Medico-social Establishments
    • Structure of Health & Wellbeing Sectors 
    • Quality Management & Risk Management
    • Consultancy Project
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability
    Work-study Track

    Available in La Rochelle ONLY

    Semester 1

    • Ethics & Law in the Healthcare Sector
    • Legislation governing Medico-social Establishments
    • Structure of Health & Wellbeing Sectors
    • Quality Management & Risk Management
    • Digitalisation of Healthcare & Wellbeing Systems and Establishments
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • General and Business English
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto malette exceliaSports Management & Events (Orleans)

    This specialisation looks at event project management, the strategic analysis of sports organisations, digitalisation with a focus on e-sport and SportsTech, the planning of sporting activities and communication strategies, whilst exploring the entire sports ecosystem.
     
    This specialisation is available on a Work-study Track in Orleans only.

     

    COURSES

    Work-study Track 

    Available in Orleans ONLY

    Semester 1

    • Events Project Management
    • Sports Organisations: analysis of structure and strategy 
    • Digitalisation of Sport: e-Sport and the development of SportsTech
    • Organisation of Sports Activities & Communication Strategy
    • Ecosystem of Sports Structures
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto malette exceliaPurchasing & Supply Chain Management (Orleans)

    This specialisation examines supply and distribution systems, whilst looking at the challenges and management of the different purchasing activities, exploring the shift from production management to supply chain management and studying logistics information systems, giving you a comprehensive understanding of the supply chain.
     
    This specialisation is available on a Work-study Track in Orleans only.

     

    COURSES

    Work-study Trac

    Available in Orleans ONLY

    Semester 1

    • Digital Transformation: No-code Hackathon 
    • Logistics Information Systems
    • From Production Management to Supply Chain Management
    • Challenges & Management of Purchasing Activities
    • Supply & Distribution Processes
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto malette exceliaBanking & Insurance (La Rochelle - Tours - Orleans)

    This specialisation offers in-depth expertise in banking law, exploring the fundamentals of property and liability insurance, and looks at banking and financial investments, as well as marketing techniques. In addition, it provides a comprehensive overview of personal wealth management, enabling you to gain a thorough understanding of the banking and insurance sectors.

    This specialisation is only available on a Work-study Track in La Rochelle, Tours and Orleans.

     

    COURSES

    Work-study Track 

    Available in La Rochelle, Tours and Orleans 

    Semester 1

    • Fundamentals of Property & Liability Insurance
    • Banking & Insurance: Marketing Techniques
    • Personal Wealth Management
    • Banking Law
    • Banking & Financial Investments
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

    picto malette exceliaDigital Communication (La Rochelle - Tours)

    This specialisation covers agile methods and media planning and includes a consultancy project. It also explores audiovisual project creation and the use of graphic design tools and design thinking, providing you with a comprehensive understanding of digital communication.
     
    This specialisation is only available on a Work-study Track in La Rochelle and Tours.

     

    COURSES 

    Work-study Track

    Available in La Rochelle and Tours
     
    Semester 1

    • Digital Transformation: No-code Hackathon 
    • Agile Methods & Media Planning
    • Communication Consultancy Project
    • Audiovisual Project Creation
    • Tools for Graphic Design & Design Thinking
    • Introduction to Project Management
    • Google Analytics certification
    • Cybersecurity Management: certification
    • English for Contemporary Issues
    • Personal Branding 

    Semester 2

    • Human Resources Management
    • Corporate Social Responsibility: concepts, tools and practices
    • Fundamentals of Strategic Management 
    • Strategic Marketing
    • Corporate Finance
    • Professional Dissertation: research methodology
    • Self-Management
    • Preparation for TASK™ certification 
    • English for Sustainability

     

     

  • Courses

    Year 1

    French Track

    Management:

    • Introduction to 21st century Marketing
    • The Challenges of Climate Change: the case of water
    • Principles of Economics: Introduction and Concepts
    • The Company and Work Organisation
    • Statistical Methods applied to Management
    • Oral Communication
    • Written Communication
    • Consumer Behaviour
    • Applied Market Research
    • Financial Analysis
    • Fundamentals of Accounting
    • General Knowledge
    • Professional tools using Excel
    • Climatology, Water & the Environment

     

    Applied languages:

    • Business English
    • TOEIC/TOELF training
    • 2nd Modern Language

     

    Experiential and Personal Development (EPD)

    • Start-of-year Blue Education Experience: Water Fresk
    • Methodology and Work Organisation
    • Team building: Eco-citizen workshops
    • How to work as a team
    • Preparation for Climacité©
    • Seminars: Careers and Business Professions
    • Personalised support and guidance by mentor/coach

     

    Field Experiences:

    • Involvement in clubs and associations: Sport, Culture, Association and Promotion
    • Climacité© project
    • International project: Humacité© or Internship (2 months)

     

    Professional Certification

    • Voltaire
       
    Year 2

    Classic Track (in La Rochelle, Tours or Orleans)

     

    Management:

    • Marketing Mix
    • Fundamentals of HR
    • Business Game: business creation
    • Fundamentals of Management Control
    • Corporate Legal Issues
    • Company Financing Methods
    • International Economics
    • Bibliographic Research
    • Digital Security & GDPR
    • Environment Workshop
    • Competition & Consumer Law
    • Digital Communication Tools
    • Multicultural Approach

    Languages:

    • English for sales and negotiation
    • TOEIC Training
    • 2nd Modern Language (optional)

    Experiential and Personal Development (EPD):

    • Career and Skills Observatories
    • Personalised support and guidance by a mentor/coach
    • My Digital Portfolio (an ePortfolio)
    • Humacité© and Internship report
    • International project: Humacité© or internship (2 months) and operational internship (2 months)

    Professional Certification:

    • TOEIC 

     

    Work-Study Track (in Orleans)

    Management:

    • Marketing Mix
    • Fundamentals of HR
    • Business Game: business creation
    • Fundamentals of Management Control
    • Legal Issues
    • Company Financing Methods
    • International Economics 
    • Bibliographic Research
    • Digital Security & GDPR
    • Environment Workshop
    • Competition & Consumer Law
    • Digital Communication Tools
    • Intercultural Management
    • Sales & Sales Management
    • Digital Technologies & Web Development

    Languages:

    • TOEIC training
    • English for sales and negotiation

    Experiential and Personal Development (EPD):

    • Career and Skills Observatories
    • Personalised support and guidance
    • My Digital Portfolio (an ePortfolio)

    Professional certification:

    • TOEIC

     

    Year 3 - Specialisations
    Core course modules

    Management:

    • Fundamentals of Company Strategy
    • Strategic Marketing
    • Introduction to Project Management
    • Corporate Social Responsibility: rules, tools, and practices
    • Consultancy Project: Marketing 
    • HR Management
    • Corporate Finance
    • Research Methodology

    Languages:

    • English for general and business communication
    • English for the ecological transition
    • 2nd Modern Language (optional)

    Experiential and Personal Development (EPD):

    • Personal and Professional Project – Grand Oral exam
    • Personal Management Skills
    • Company-based Specialisation Project
    • Professional dissertation

    Professional certifications:

    • ANSSI Cybersecurity 
    • Google Analytics Certification
    • TASK Sustainable Development
    Specialisations

    Specialisation courses (1 to be chosen from the following)

     

    CLASSIC TRACK

    Sales Management (in La Rochelle or Tours)

    • Logistics Management
    • Team Leadership and Conflict Management
    • Merchandising
    • Brand Management

    Digital Marketing & Customer Relationship Management (in La Rochelle or Orleans)

    • Digital Marketing and Communications
    • New Approach to Customer Relations
    • Services Marketing
    • e-Consumer Behaviour

    Entrepreneurship (in La Rochelle or Orleans) 

    • Start-Ups and Digital Transformation
    • Business Creation and Corporate Taxation
    • Entrepreneurship and Creation Process
    • Business Plans

    International Business (in La Rochelle or Tours)

    • European Law 
    • International Strategy 
    • Export Techniques
    • Introduction to Logistics

    Tourism, Entertainment & Event (La Rochelle)

    • Yield Management & Markets 
    • Applied Event Planning 
    • Tourism & Disability 
    • Event Organisation 
    • Digital Marketing & Tourism 
    • Relationship Marketing & Integrated Marketing Communications 

    Real Estate Administration & Operations (Orléans)

    • Fundamentals of Real Estate Law & Industry Regulations
    • Multiple Ownership: Property Management & Law
    • Energy Efficiency & Sustainable Development for Real Estate
    • Real Estate Accounting & Administration
    • Real Estate Marketing & Digitalisation of Customer Relations

    Healthcare Administration (Orléans)

    • Ethics and Healthcare Law
    • Legislation for Medico-social Establishments
    • Organisation of Healthcare & Wellbeing sectors
    • Quality Management & Risk Management
    • Digitalisation of Healthcare & Wellbeing: systems and facilities 

     

    WORK-STUDY TRACK

    Sales Management (in La Rochelle, Tours or Orleans)
    Please note: The work-study track for this specialisation is now full on our La Rochelle campus

    • Logistics Management
    • Team Leadership and Conflict Management
    • Merchandising
    • Brand Management
    • Digital Hackathon

    Digital Marketing and Customer Relationship Management (in La Rochelle or Orleans)

    • Digital Marketing and Communications
    • New Approach to Customer Relations
    • Services Marketing
    • e-Consumer Behaviour
    • Digital Hackathon

    Sports Management & Events (Orleans)

    • Events Project Management 
    • Structural & Strategic Analysis of Sports Organisations
    • Digitalisation of Sport - eSport & teh Development of Sportech
    • Organisation of Sporting Activities & Communication Policies 
    • Ecosystem of Sports Organisations 
    • Quality: CSR Approach

    International Business (in Tours)

    • European Law
    • International Strategy
    • Export Techniques
    • Introduction to Logistics

    Purchasing and Supply Chain Management (in Orleans)

    • Procurement and Distribution Management
    • Challenges and Management of Purchasing Activities
    • From Production Management to Supply Chain Management
    • Digital Hackathon
    • Logistics Information System

    Banking and Insurance (in La Rochelle, Tours or Orleans)

    • Banking Law
    • Fundamentals of Property and Liability Insurance
    • Banking and Financial Investments
    • Marketing Techniques
    • Comprehensive Approach to Property and Personal Assets

    Digital Communication (La Rochelle - Tours)

    • Agile Methods & Media Planning 
    • Communication Consultancy Project 
    • Audiovisual Project Creation 
    • Graphic Design & Design Thinking

    Real Estate Administration & Operations (Tours)

    • Fundamentals of Real Estate Law & Industry Regulations
    • Multiple Ownership: Property Management & Law
    • Energy Efficiency & Sustainable Development for Real Estate
    • Real Estate Accounting & Administration
    • Real Estate Marketing & Digitalisation of Customer Relations 

    Healthcare Administration (La Rochelle)

    • Ethics and Healthcare Law
    • Legislation for Medico-social Establishments
    • Organisation of Healthcare & Wellbeing sectors
    • Quality Management & Risk Management
    • Digitalisation of Healthcare & Wellbeing: systems and facilities 

    The different courses and projects are provided for indicative purposes only and are subject to change from one year to the next. The specialisations offered will only be available if the required minimum number of students is reached.

     

     

    All you need to know about languages, assessment, lessons and your teachers

    Languages:

    • French Track
    • 2nd Modern Language: German, Spanish, Italian, Chinese, or intensive English for top sportsmen and women, artists, and people with disabilities (conditions apply)
    • Voltaire certification and TOEIC preparation courses

    Assessment:

    Three types of evaluation:

    • Continuous assessment: 40% of the final mark
      Throughout the year, you will work on group or individual projects, which will be marked by your teachers.
    • End-of-semester exams: 60% of the final mark
      These take the form of written exams.
    • Grand Oral and end-of-studies dissertation:
      The oral exam is a presentation of your educational path and skills acquired as well as your future studies or professional project. Concurrently, you will also have to write a dissertation based on a company case study.

    Types of lessons:

    The hybridisation of the pedagogical model, which has been underway for several years, aims to increase your agility and adaptability. The mix of teaching methods facilitates the acquisition of knowledge and therefore your future success: face-to-face lessons, synchronous or asynchronous distance learning, immersive pedagogy, tutorials, practical work, case studies, Business Game, flipped classroom… each of these methods corresponds to a specific learning path.

    Your teachers:

    The teaching Faculty of the Bachelor in Business is made up of research-active Faculty and business professionals, recognised for their strong expertise in the fields of management. The research-active Faculty work with our laboratory, Excelia Lab, offering students innovative pedagogy. In addition, the industry professionals who teach on the programme focus on real-life business issues.

  • Your experiences

     

    Climacité© project (2 months)

    An environmentally-focussed voluntary project to help the planet and other living beings. This project, carried out in Year 1, is an integral part of the DNA of the Bachelor in Business and reflects the main Green and Blue ‘commitment and responsibility’ focus that students experience throughout the three years of the programme.

     

    Work-study: 12 to 24 months

    You have the possibility of a Work-study Track in Year 2 on the Orleans campus and in Year 3 on all three Excelia campuses. This track will enable you to develop your professional skills in a real company and give you the opportunity of applying your theoretical knowledge in management.

     

    Business Game / Blue Environment Workshop / Water Fresk

    Carried out as a company games or a board games, students work in teams to tackle and solve real-life business issues relating to the Sustainable Development Goals (SDGs).

     

    Expatriation at a partner university (1 semester)

    You have the opportunity of academic expatriation in Year 2 of the programme for students based in La Rochelle, Tours or Orleans.

    Discover our partner universities

     

    Humacité© Project: 2 months

    In Year 2 of the programme, you can undertake a social, humanitarian or civic voluntary project in an NGO or an association, which is carried out abroad. This is one of the unique features of Excelia, which is committed to educating students to become future managers who are both responsible and conscious of the importance of their role in society.

    Find out more

     

    Internships: 12 months of experience

    Carrying out company-based internships, in France or abroad, is one of the compulsory parts of the Bachelor programme. By the end of your studies, you will have acquired some 12 months of real company-based experience.

    Student Clubs and Associations

    Get involved and develop your soft skills and business competencies! Throughout Year 1 of the programme, you will carry out an association-based project, and in Year 2 you have the opportunity to choose the Association Management Track, participating in the running of one of Excelia’s 44 clubs and associations. In addition, it is a great way to settle into school life and experience something unique.

     

    Disney College Programme: 6 months

    The School has a partnership with Disney World Resort in Orlando, giving students the opportunity to spend one semester studying in the USA at Delaware University (AACSB accredited), followed by a 6-month paid internship in one of the parks of the Walt Disney World Resort in Florida.

     

    Consultancy Project

    In Year 3, you will take on the role of business consultant. Linked to the theme of water management, in teams you will tackle a real-life issue raised by a local company committed to the ecological and social transition. Final work is assessed by different examination panels which select the 3 finalist teams, and then determine an overall winning team.

     

    Personalised Support and Guidance from a Mentor/Coach

    Throughout your studies, you will benefit from personalised support and guidance. You will develop an ePortfolio, detailing your experiences and acquired skills, a veritable digital identity to optimise your future employment prospects.
    The school offers workshops on self-awareness and assertiveness, developing communication tools (CV, cover letter), understanding the job market, exploring careers, and building a professional network.

     

     

    The different experiences throughout the programme

    Depending on the track, the options and the specialisations you decide to select, you will have the opportunity to live some of the experiences listed below. These highlights of the programme are complementary to your lessons.

    Year 1

    • Climacité© project France or abroad (2 months)
    • Sales job and Customer Relations, Personalised Support and Guidance from your Mentor, Careers seminars, meeting up with Alumni
    • Involvement in Student Clubs and Associations

    Year 2

    • Academic Expatriation (1 semester) , Disney College Program
    • Business Game, Company-based Internship (2 months), Personalised Support and Guidance from your Mentor, Career seminars, meeting up with Alumni
    • Association Management Track, National Status of Student-Entrepreneur

    Year 3

    • Blue Consultancy Project, End-of-studies internship in France or abroad (4 months), Work-study Track, Personalised Support and Guidance from your Mentor, Career seminars, meeting up with Alumni
    • Grand Oral exam and professional dissertation
  • What is "Work-study"?

    Our programmes offered on a work-study track are subject to specific admissions requirements and conditions. To maximise your chances of being accepted on a work-study track, here is some useful information and helpful advice:

    • Personal interview: Candidates are strongly advised to submit a CV and a cover letter. How you perform on the day of the interview and the quality of these documents, even if optional, are all part of the assessment.

    • Grant holders: as part of its commitment to social inclusion, when it comes to work-study, Excelia gives preferential consideration to applicants with grants.

     

    For a period of one year, the Work-study Track offers you the possibility of alternating School-based periods, during which you will learn the theory, with company-based periods, where you will work on projects relating to your studies.

    Vocationally-oriented, this Work-study Track is available in Year 3, to students choosing the following specialisations: Digital Marketing & Customer Relationship Management, Sports Management and Events, International Business, Banking & Insurance, Purchasing & Supply Chain Management, Sales Management.

     

    Work-study in detail

    • Contract type: contrat de professionnalisation (Professional training contract), contrat d'apprentissage (apprenticeship contract) or a convention de stage alterné (work-study internship agreement)
    • 2nd year format: 2 weeks school-based followed by 2 weeks company-based
    • 3rd year format: 1 week school-based followed by 3 weeks company-based
    • Main objective: To combine theoretical knowledge with professional experience
    • Securing a contract with a company: Excelia has its very own Apprenticeship Training Centre (known in French as CFA) and provides you with the necessary search tools to assist you in your professional project. Once you have successfully completed the Admissions tests, you will have access to the numerous work-study offers available to our students.

    For more information about work-study

  • Careers

    Our graduates go on to become operational managers in all sectors of activity, in France and abroad, and quickly rise to senior management positions thanks to their first-rate studies.

    Below is a non-exhaustive list of the types of professions and industry sectors in which you could work.

    Types of jobs:

    • Customer Relations Manager
    • Sales Manager
    • Tourism Development Manager 
    • Sports Events Project Manager 
    • Sustainable Development Project Manager
    • Digital Communication Manager
    • Business Development Manager
    • Company manager, creator of a Start-up
    • Recruitment Manager
    • Digital Marketing Assistant 

     

    Facts & Figures

    • 100% of our graduates find a job within 6 months of graduating
    • 35% of graduates find a job with an international dimension
    • €31K average starting salary
    • 60% work in Nouvelle-Aquitaine
    • 19% work in and around Paris
    • 21% work other french regions
    • 57% secure employment before the end of their studies

     

    Industry sectors

    • 50% Sales, e-Marketing and Distribution
    • 22% Services (Banking, Insurance, Quality and Safety, Personal Assistance)
    • 11% IT and IT Services (ICT, Digital Technology)
    • 8% Food-processing Industries
    • 5% Purchasing and Procurement
    • 4% Real Estate

     

    Further studies

    To complement their academic and professional skills, some of our graduates choose to continue their studies.

    The Bachelor in Business acts as an excellent springboard for our Master programmes:

    Master in Management

    Masters of Science (MSc) - Excelia Business School 

    Masters of Science (MSc) - Excelia Tourism School

    Masters of Science (MSc) - Excelia Digital Communication School

  • Tuition Fees 2024-2025

     

    Students from within the European Union*

    • Year 1: €9,300
    • Year 2: €9,300
    • Year 3: €9,850

    * 27 European Union members: Austria, Belgium, Bulgaria, Cyprus, Croatia, Czech Republic, Denmark, Germany, Estonia, Finland, France and French Overseas Territories, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, The Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden.

     

    Students from outside the European Union

    • Year 1: €9,600
    • Year 2: €9,600
    • Year 3: €9,900

    Work-Study Track

    • Year 2 and Year 3:  In the case of a contrat de professionnalisation and a contrat d'apprentissage, tuition fees are paid by the host company.

    The above fees are provided for information purposes only and are subject to change from one year to the next.

     

    Multiservice charge

    Fee: €250

    This one-off Multiservice fee gives access to the following services: Multimedia and Internet network, Cyberlibris (online library), Student Identity Card, Reprographics credit, Intranet, e-learning modules, Wi-Fi, Career Centre activities and services, International Insurance-Assistance (for any periods spent abroad during the period covered by this contract), University library, University Medical Service, etc.

     

    Financing your studies

    International Students

    For more information about the cost of studying

     

    Calculate the cost of studying in France

    Click here!

  • Open to students with a High School qualification (or international equivalent). Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice).
    Application fee: €50

    Apply

     

    Open to students with a minimum of 1 year post-High School education or international equivalent (60 ECTS). Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice).

    Application fee: €50

    Apply

    Open to students with a minimum of 2 years post-High School education or international equivalent (120 ECTS). Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice)

    Application fee: €50

    Apply

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Testimonials from Excelians
Bachelor in Business
I initially joined the School on the Bachelor First Year, and I have good memories of my first day at School...many new encounters, a new world so different from High School, a new life for me.
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Bachelor in Business
I wanted to join the Bachelor in Business programme because I wanted to broaden my horizons and train in another area that really interests me… business. What I liked was the pace of the course, with…
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