- Overview
- Study Tracks
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Year 1 (one year of post-High School education)
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Year 2 (two years of post-High School education)
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Year 3 (three years of post-High School education)
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Year 4 (four years of post-High School education)
- Programme Content
- Experiences
- Work-study
- Careers
- Cost of studies
- Admissions
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Director of the BBA International Myriam BenabidThis international Bachelor in Business Administration (BBA) is a 4-year post-High School programme that follows the tradition of the Anglo-Saxon Bachelor with Honours programmes, whilst having its rightful place within the French Higher Education system. It is a comprehensive programme offering core courses in management and geopolitics, a choice of six specialisations, seven further certifications, and multiple experiences abroad. This ensures that our graduates are immediately operational and are perfectly at ease in the global market.
The objective of the BBA International is to train students to become versatile, mobile and open-minded managers or entrepreneurs, who are specialists in international cooperation and able to drive the international development of organisations or even create their own business.
Multicultural year groups, teaching by Professors from our partner universities, and a wealth of international professional experiences will ensure that you learn how to manage multicultural teams, through the acquisition of important values and the benefit of real-life projects.
Why choose the BBA International?
- Opportunity of work-study abroad
- International entrepreneurship
- A wide choice of international academic partners
- Intercampus mobility enabling students to discover both La Rochelle and Paris
- A highly qualified teaching Faculty
- Students trained to become multilingual professionals
- A wealth of diverse experiences
- Creation of a valuable professional network (lecturers, partners, alumni, etc.) and friendships with students from different cultures and countries
- 15 international double qualifications and 7 certifications
- Recognition and rankings:
- Triple accreditation: EQUIS, AACSB and CEFDG (State-certified with a VISA from MESRI)
- 3rd place in L'Étudiant ranking
- 1st place in the MOCI ranking
- 4th place in the ‘Happy at School’ ranking
- 63rd place in the Financial Times ranking of the best European Business Schools
A choice of city: La Rochelle or Paris
You have the possibility of carrying out your studies in La Rochelle or in Paris, and of changing campus the following year.
Find out more about La Rochelle campus
Find out more about Paris-Cachan campus
A prime choice of inspiring destinations for your academic exchange year abroad
- The Americas: Argentina, Brazil, Canada, Colombia, Mexico, Peru, United States
- Western Europe: Germany, Ireland, Netherlands, Switzerland, United Kingdom
- Northern Europe: Finland, Latvia, Lithuania, Norway, Sweden
- Southern Europe: Croatia, Italy, Portugal, Spain, Turkey
- Eastern Europe: Austria, Bosnia-Herzegovina, Czech Republic, Poland, Romania, Russia, Slovakia, Slovenia
- Asia: China, South Korea, Taiwan
- Middle East: Bahrain, United Arab Emirates
All you need to know about languages, assessment, lessons and your teachers
Languages:
- French Track: 80% of the teaching in French, 20% in English
- English Track: 100% English available from Year 1 (a specific level of English is required for this track)
- 1st Moder Language: English
- 2nd Modern Language: English, German, Spanish, Italian, Chinese, Portuguese, Russian, Japanese
- 3rd Modern Language: Arabic, Chinese, Japanese, Portuguese, Russian or French (for international students)
- TOEIC and TOEFL preparation lessons
- Intercultural skills test in partnership with ISIT
Assessment:
Three types of evaluation:
- Continuous assessment: 40% of the final mark
Throughout the year, you will work on group or individual projects, which will be marked by your teachers. - End-of-semester exams: 60% of the final mark
These take the form of written exams. - Oral presentation and end-of-studies dissertation:
The oral exam is a presentation of your studies and your future studies or professional project. Concurrently, you will also have to write a dissertation based on a company case study.
Your teachers:
The teaching Faculty of the BBA International is made up of French and international research-active Faculty members who are recognised for their strong expertise in the fields of management and geopolitics.
The research-active Faculty work with our laboratory, Excelia Lab, offering students innovative pedagogy. In addition, the industry professionals who teach on the programme focus on real-life business issues.
Types of lessons:
Your core course modules are taught as amphitheatre lessons, with your entire Year Group. In addition, you will also have tutorials in smaller groups, depending on your chosen specialisation, language ability etc. Your lessons will include games, drama and other educational activities. You will also have the opportunity to attend lectures and Masterclasses, and to participate in several business games with other international students.
In Year 1, Thursday afternoons are set aside for the School’s Clubs and Associations: your involvement is greatly encouraged and highly valued as part of your learning experience.
Career development and professionalization:
- An experiential learning initiative, with lessons about the employment market in the different parts of the world
- Workshops to train you in the techniques and use of social media.
- Real-life development and consultancy projects provided by companies to support them in their decision-making processes.
- Developing your professional network in France and abroad.
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Year 1 (one year of post-High School education)
Year 2 (two years of post-High School education)
Year 3 (three years of post-High School education)
Year 4 (four years of post-High School education)
Programme structure
BBA International - La Rochelle
September - March: Lessons April- June: Internship or Humacité© project BBA International – Global Study Track in Paris-Cachan
September- March: Lessons April - June: Internship or Humacité© project July - August: Climacité© project BBA International – Early Immersion Track, in Regensburg (Germany)
September- March: Lessons April - June: Humacité© project July - August: Climacité© project BBA International – La Rochelle
September - April: Lessons May - July: Internship or Humacité© project BBA International – Global Study Track in Paris-Cachan
September - April: Lessons May - July: Internship or Humacité© project BBA International – Early Immersion Track, in Regensburg (Germany)
September - April: Lessons in Regensburg May - July: Internship via the University of Regensburg BBA International - La Rochelle
September - May: Academic expatriation (possibility of double qualification) June - July Climacité© project BBA International – Global Study Track in Paris-Cachan
September - August: Work-study abroad Format: 2 weeks of lessons/6 weeks company-based BBA International – Early Immersion Track, in Regensburg (Germany)
September - February: Lessons in Regensburg March - August: Internship via BBA BBA International – La Rochelle or Paris-Cachan
September - December: Lessons January - July: International management-level internship (6 months) BBA International – Work-study Track - Paris-Cachan
September-August: Work-study abroad Format: 2 weeks of lessons/6 weeks company-based BBA International – Early Immersion Track, in Regensburg (Germany)
September-March: Lessons in La Rochelle April - August: International internship (optional) -
Courses
- Year 1
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French Track or English Track
SEMESTER 1
Management
- Business Game
- Fundamentals of Accounting
- Data Management using Excel
- Principles of Economics
- Organisations and HR Management
Geopolitics and World Knowledge
- Sociology
- European Union: Challenges and Diversity
- British civilisation: England
1st Modern Language
- Communicating in English
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Embarking on your Career
- Group Coaching
Experiential Learning
- Association-based, artistic, sporting or cultural project (SCAP)
- Consulting Project
- Series of Lectures
SEMESTER 2
Management
- Principles of Economics
- Fundamentals of Marketing
- International Marketing
- Organisational Behaviour
- Legal Framework of a Business
Geopolitics and World Knowledge
- Africa: Challenges and Diversity
- Middle East: Cultural Overview
1st Modern Language
- Communicating in English
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Group Coaching
- Building your Personal Brand
Experiential Learning
- Internship: ‘First Professional Experience’ or Humacité© project
- Learning Expedition to Brussels
- Association-based, artistic, sporting or cultural project (SCAP)
- Series of Lectures
- Year 2
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French Track or English Track
SEMESTER 1
Management
- Approaches to International Trade
- Business Processes and Operations Management
- Intercultural Management
- Financial Management
- International Economy and Sustainable Development
- Pedagogy and Education Systems
Geopolitics and World Knowledge
- Asia: Challenges and Diversity
- Contemporary Issues
1st Modern Language
- PrepMyFuture (TOEFL preparation)
- Communicating in English
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Oral Defence of Year 1 Internship
- Developing your personal brand
- Group coaching
Experiential Learning
- Series of Lectures
SEMESTER 2
Management
- Supply Chain Management
- Fundamentals of Information Systems and Web Development
- Fundamentals of Management Control
- Market Research
- Introduction to Research
Geopolitics and World Knowledge
- Asia: Challenges and Diversity
1st Modern Language
- Communicating in English
- 2nd Modern Language
- 3rd Modern Language (optional)
Personal Development
- Group Coaching
- Building a better world together
- Preparation for internships and other projects
Experiential Learning
- Internship: ‘Explore the world’ or Humacité© project
- Learning Expedition to Milan
- Series of Lectures
- Year 3
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French Track or English Track
SEMESTER 1
Management
- Global Marketing in the Digital Era
- Sales Management
- Management and Leadership
- International Trade Law
- Corporate Finance
Geopolitics and World Knowledge
- Evolution of Equity in the Workplace
- American Civilization
- Expressing your Creativity
- Conversation Tables (Businet Network)
Personal Development
- My Work-study Track: Workshop & Masterclass
- Experiential Learning
- Series of Lectures
SEMESTER 2
Management
- Data Driven Management
- B2B Management
- International Business in Europe
- Sustainable Project Management
- Corporation Tax
- Certifications (Google/Hubspot)
Geopolitics and World Knowledge
- Contemporary Issues 2
- Expressing your Creativity
- Conversation Tables (Businet Network)
Personal Development
- My Work-study Track: Workshop & Masterclass
Experiential Learning
- Climacité® project
- Series of Lectures
- Year 4
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French Track or English Track
SEMESTER 1
Core course modules
- International Business Game
- Dissertation Methodology
- Dissertation
- Strategic International Management
- Geopolitics and World Knowledge
- The Americas: Challenges and Diversity
Personal Development
Workshop & Masterclass
Oral presentation: Preparation and Defence
Individual CoachingSpecialisations
International Sales Management (Classic Track and Work-study Track)
- Innovation Marketing and Value Co-creation
- Global Account Management
- Distribution, Channel Management and e-commerce
- Brand Management and Merchandising
- International Sales Management
Finance
- Auditing Techniques
- Financial Markets
- Mergers and Acquisitions
- Cost and Budgeting Management
- Corporate Governance and Ethics
- Financial Reporting
AI and Digital Technology
- aivancity module – currently being developed
- aivancity module – currently being developed
- aivancity module – currently being developed
NGOs, Lobbying and International Relations
- Strategic Management & Leadership in NGOs
- NGO Marketing Strategy - NGO Lobbying & Advocacy
- Introduction to Human Rights
- Introduction to International Cooperation & Organisations
- Fundamentals of International Relations
- Funding & the Legal Framework for NGOs
SEMESTER 2
Core Course Modules
- Dissertation
Personal Development
- Workshop & Masterclass
Experiential Learning
- End-of-studies Internship: ‘Build your future’
- Year 4 - Work-study Track
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French Track or English Track
SEMESTER 1
Core Course Modules
- Dissertation Methodology
- Strategic International Management
Geopolitics and World Knowledge
- The Americas: Challenges and Diversity
Personal Development
Workshop & Masterclass
Oral presentation: Preparation and Defence
Individual Coaching
Specialisations
International Sales Management (Classic Track and Work-study Track)
- Innovation Marketing and Value Co-creation
- Global Account Management
- Distribution, Channel Management and e-commerce
- Brand Management and Merchandising
- International Sales Management
Supply Chain and Purchasing
- Purchasing, Production and Distribution
- Global Supply Chain Management and Sustainable Development
- Operations Monitoring and Digital Transformation
Personal Development
- My Work-study Track
- Oral presentation: Defence
- Individual Coaching
SEMESTER 2
Core Course Modules
- Dissertation
- Cost and Budgeting
- International Financial Management
- New Business Model/Entrepreneurship
- International Career Development
Personal Development
- My Work-study Track : Workshop and Masterclass
The different courses and projects are provided for indicative purposes only and are subject to change from one year to the next. The specialisations offered will only be available if the required minimum number of students is reached.
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Your experiences
Work-study with an international focus: 12 months or 24 months
The BBA includes the possibility of a Work-study Track abroad: students in La Rochelle can choose this track in Year 4 (12 months) and those in Paris can opt for work-study in Years 3 and 4 (24 months). You will have to negotiate either an employment contract (contrat de professionnalisation) or an apprenticeship contract (contrat d’apprentissage) with a company. Work-study will provide you with significant professional experience and, whichever type of contract you sign with a company, you will receive a salary and your tuition fees will be paid by the host company.
Business Game
Carried out as a company game, students work in teams to tackle and solve real-life business issues.
Learning Expedition
An immersion experience, in the heart of Brussels (Belgium) and Milan (Italy), to enable you to understand the different political, economic and cultural make-up of each of these two countries. The work carried out during this Expedition will be a major theme running through all your lessons during the year.
Academic Expatriation: 1 whole year or 2 individual semesters
Academic expatriation to our international partner universities is compulsory in Year 3. You have the choice of spending an entire academic year in just one university or you can divide the year up into 2 semesters, spending one semester in each of 2 different universities.
Discover our partner universities
Excelia and the Franco-German University
Students on the BBA International can carry out their Year 3 academic expatriation at the University of Applied Science Fachhochschule Dortmund or at the OTH Regensburg, having the opportunity of studying for a double qualification.
Business Development Project
During your academic expatriation, you will head up a project (prepared in Year 2) for a company, to explore potential development opportunities in the country or geographic zone where you are based. This is a paid project, and the salary received will help finance your expatriation.
3rd Modern Language
You have the possibility of studying a third modern language (from Beginner Level) from Year 1, with the choice of Arabic, Chinese, Japanese, Portuguese, Russian or French (for international students).
Humacité© Project and Climacité© Project: 3 months and 2 months
You have the opportunity to undertake 2 voluntary projects, in an NGO or an association, either in France or abroad: one social, humanitarian or civic project, and one environmental project. Such projects are one of the unique features of Excelia Group, which is committed to educating students to become future managers who are both responsible and conscious of the importance of their role in society.
Find out more about Climacité©
Internships: Minimum 12 months of experience
Carrying out company-based internships abroad is one of the important features of the BBA International. By the end of your studies, you will have acquired some 12 months of real company-based experience (more for those who choose the work-study track)..
Student Clubs and Associations
You have the possibility of getting involved in one of Excelia’s 50 clubs and associations, enabling you to develop your skills and knowledge in a supportive and professionally-oriented environment. In addition, it is a great way to settle into school life and experience something unique.
Group Coaching and Personalised Support and Guidance from a Mentor
Throughout your studies, you will benefit from personalised support and guidance. The School offers workshops structured around personal development (self-awareness and self-assertion), communication tools (such as CVs and cover letters), understanding the job market, learning about different careers and developing your professional network. In addition, you will receive personal mentoring from industry professionals whose jobs reflect your professional project. These mentors will help you to both evaluate the current job market and to develop your career strategy.
Busidays : International Marketing Week
As part of a team made up of European students studying on a Bachelor programme, you will spend a week working on a specific theme at one of our European partner universities.
The different experiences throughout the programme
Depending on the track, the options and the specialisations you decide to select, you will have the opportunity to live some of the experiences listed below. These highlights of the programme are complementary to your lessons.
Year 1
- Studying Geopolitical Zones: Europe/Africa/Middle East, Learning Expedition, Internship abroad
- Business Game, Personalised Support and Guidance from a Mentor
- Involvement in Student Clubs and Associations
Year 2
- Studying a Geopolitical Zone: Asia, Learning Expedition, Internship abroad, Busidays
- Preparation for your Business Development Project, Personalised Support and Guidance from a Mentor
- Involvement in Student Clubs and Associations
Year 3
- Academic Expatriation, Climacité© project
or
- 24-month Work-study Track abroad
Year 4
- Studying a Geopolitical Zone: The Americas, Internship abroad
Work-study Track abroad, International Strategic Business Game, Oral Presentation and End-of-studies Dissertation
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What is "Work-study"?
During your studies, the Work-study Track offers you the possibility of alternating lessons, during which you will learn the theory, with company-based periods, where you will work on either projects relating to your studies or projects with an international focus.
Vocationally-oriented, this Work-study Track is available in Year 3 (Paris only) and Year 4 (La Rochelle and Paris).
Work-study in detail
- Contract type: contrat de professionnalisation (Professional training contract), contrat d’apprentissage (apprenticeship contract) or a convention de stage alterné (work-study internship agreement)
- Format: 2 weeks of lessons followed by 6 weeks in a company
- Main objective: To combine theoretical knowledge with professional experience
- Securing a contract with a company: The School provides you with the necessary search tools to assist you in your professional project. Once you have successfully completed the Admissions tests, you will have access to the numerous work-study offers available to our students.
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Careers
Our graduates go on to become Executive Managers in all sectors of activity, in France and abroad.
Below is a non-exhaustive list of the types of professions in which you could work.Types of jobs:
- Director of Sales
- International Business Development Manager
- Operations Manager
- International Product Manager
- International Communications Manager
- International Marketing Manager
- International Project Manager
- Export Sales Manager
- Key Account Manager
- Account Manager
- International Purchasing Manager
Facts & Figures
- 94% of our graduates find a job within 2 months of graduating
- 90% find a job with an international dimension
- 60% secure a job contract before graduating
The average starting salary is €31,550. This is calculated on the average starting salaries by geographical location: €28,180 for graduates entering the job market in France and €34,415 for those who head abroad.
Further studies
In line with their personal projects, some of our graduates decide to continue their studies. Here are a few examples of our Alumni who have gone on to study on some prestigious programmes:
- Marie Louise Galoisy: MSc Supply Chain & Sustainability Management, Glasgow, Scotland
- Alexis Guimbaud: MSc Supply Chain & Sustainability Management, Glasgow, Scotland
- Aurèle Bachoux: Behavioural Economics, Paris-Sorbonne
- Pauline Hascoët: MSc Finance, London School of Economics and Political Science
- Arthur Chevrere Pocquet: MSc Finance, London School of Economics and Political Science
- Lisa Blanchard: DESS in International Studies (specialising in Culture, Conflict and Peace) at the University of Montreal
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Tuition Fees 2022-2023
Students from within the European Union*
- Year 1: €10,900
- Year 2: €10,900
- Year 3: €10,900
- Year 4: €10,900
* 27 European Union members: Austria, Belgium, Bulgaria, Cyprus, Croatia, Czech Republic, Denmark, Germany, Estonia, Finland, France and French Overseas Territories, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, The Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden.
Students from outside the European Union
- Year 1: €11,550
- Year 2: €11,550
- Year 3: €11,550
- Year 4: €11,550
Work-Study Track
- Year 3 and Year 4: For the contrat de professionnalisation (professional training contract) and contrat d’apprentissage (apprenticeship contract), tuition fees are paid by the host company from the date of signature of the contract.
The above fees are provided for information purposes only and are subject to change from one year to the next.
Multiservice charge
Fee: €250
This one-off Multiservice fee gives access to the following services: Multimedia and Internet network, Cyberlibris (online library), Student Identity Card, Reprographics credit, Intranet, e-learning modules, Wi-Fi, Career Centre activities and services, International Insurance-Assistance (for any periods spent abroad during the period covered by this contract), University library, University Medical Service, etc.
Financing your studies
International Students
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Admission for international students or French students living outside France:
Apply for the Year 1Year 1 is open to students with a High School qualification (or international equivalent)
Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice).
Application fee: €50
Apply for the Year 2Open to students with a minimum of 1 year post-High School education or international equivalent (60 ECTS).
Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice).
Application fee: €50
Apply for the Year 3Open to students with a minimum of 2 years post-High School education or international equivalent (120 ECTS).
Personal motivation interview is carried out by internet via our dedicated platform (day and time of your choice).
Application fee: €50
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